4 Principles of "Buy-In"
<< Leadership << 21 Laws to Leadership
Developing a following is not as simple as one may think.
Having a cause, a concept or a project where you need the help of others will
require them to “buy-in” to your vision. I have watched many leaders and
entrepreneurs sweat to get jus a small handful of followers. This initial phase
of little to no acceptance can cause leaders to doubt in themselves and/or the
cause for which they stand, and becomes the turning point when they crack and
slink into the “number 2 position,” wounded and humiliated.
Everyone likes to have their little say in
the development of the plan. Everyone likes to feel that they have contributed
to the plan in some way, even if it’ only to print it themselves and hang it on
the wall
People always play a role in our growth and success. It is
good to realise that as a leader you will have to work to get and maintain
their buy-in. Grow yourself, grow your vision in public view and let other
share in the magic too.
Principles of Buy-In
Don’t let your leadership capacity get whipped into
believing you were meant to play second-in-command to someone else’s leadership.
Neither you nor the world will benefit from this victim mentality. Stay strong
and push until you get a break through. Listed below are a few useful
principles that will help you remain strong and focused during times of little
or no support:
1. People buy into the Leader first, Vision
second:
The leader needs to develop and grow, as
all eyes will be on them. People click into and relate to the leader, and then
they pick up the flame of the vision. The leader will need to continue to grow
in order to maintain follower’s buy-in.
2. Witnessing the birth of a vision causes committed
buy-in:
It is very exciting to watch the birth of a
vision and a mission. Followers gain a deep understanding of the purpose if
they witness the visions birth, and connect to it in a deep and intimate
manner.
3. People buy in after contributing to plan of
vision or cause:
Everyone likes to have their little say in
the development of the plan. Everyone likes to feel that they have contributed
to the plan in some way, even if it’ only to print it themselves and hang it on
the wall
4. People buy in to the vision when they can
see the value of their contribution:
People stand back and look at the plan and
the process, admiring the craftsmanship, and hope to find their slot somewhere
in the mix. People want to feel that they can contribute to the team, otherwise
why are they part of the team? But “buy-in” evokes more than a “I was there too” sentiment. People want
to know they contribute to something bigger than themselves, something that
added value, something beautiful.
Check this page: 21 Laws to Leadership
Other Articles by John Usher:
Comments
Post a Comment