Creativity is an elusive and strange phenomenon that both eludes and tickles people.
For most
people a stroke of creative genius is just that, a stroke. One miserable stroke
and then it’s gone. Forever. For a select few, creativity seems to be a
fountain bubbling up in the centre of their being, constantly oozing out
original results.
Whether you
are creating works of art, or inventing the next great gadget, having a handle
on the creative process can benefit each one of us. The evidence is clear about
how creative souls have changed the look and feel of our world. Their ideas
have influenced our daily routines. Who doesn’t want to have an idea of their
own revolutionize the world and earn them millions of dollars? So, what do the creative few, ‘the Originals’, have that the rest of us plebs don’t? What is the difference that makes the difference? Why do some ideas launch people into their Disney-type destiny and others just fade into obscurity?
The answer
is simpler and more shocking than you could imagine. The difference between
those that create and those that look on with envy is the great ‘I am’ People
that use ‘I am’ in their creative process are less likely to achieve
originality on a consistent basis. Originals rarely, if ever, use ‘I am’ in
relation to their creative drafts and results.
The
brainstorming phase of original thinking requires our minds to explore odd, eccentric,
and unrealistic concepts. It’s in this phase that the majority of us look at
our ideas and say, ‘Oh for goodness sakes, I
am stupid. These ideas are so ridiculous, I am an idiot.’ If we don’t say these things to ourselves, we are
often surrounded by people that willingly voice our deepest fear – Oh but you
are insane!
Consequently,
we let go of the fledgling ideas and abandon the creative process. It seems our
identity is more important than a few silly ideas. This is not true for
Originals. Not that their identity is less important, but they don’t link who
they are to what they are doing.
Instead of
saying ‘I am a failure,’ Originals might say ‘I made a mistake.’ Having their
dignity and identity intact leaves Originals free to explore their ideas, to
make mistakes, to refine the process, to create.
The truth
that makes all the difference is: success
is a numbers game! Very few people succeed at their first attempt. Babies
are a great example of this principle in action. They fall many times as they
learn to walk. Bumping a head once or twice doesn’t cause the baby to think ‘I
am not a walker. I am a crawler. I will just crawl from now on.’ They just get
up and try again, identity safe and secure.
Originals
bump their heads, but they stick with their idea. Picasso produced many
thousands of art pieces in his lifetime to have a hundred or so masterpieces.
Bach wrote music daily for a handful of memorable results. Even Edison failed
thousands of times in mastering the simple light bulb, yet it changed the world
in which we live.
Disney drew
many characters, thousands of faces on flowers until his name became
synony-mouse with creativity. Originals allow themselves to make mistakes as
part of the creative process. Allow yourself the grace to fail, to play, to
tweak, in order to succeed. Don’t turn your idea into your identity. Keep your
identity and realize ‘I made a mistake.’ Then correct that mistake until it
brings you the success you seek. Stay at the drawing board until your idea
forms your destiny.
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